2018 National Seat Belt Enforcement Campaign Materials (PEAK)

03/08/2018


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2018 National Seat Belt Enforcement Campaign Materials

OPRC has materials year-round; NHTSA has specialty materials just for the campaign. See below from NHTSA.

Subject: Now Available - 2018 National Seat Belt Enforcement Campaign Materials (PEAK)

Click It or Ticket

Welcome, Law Enforcement ... we need your help!

The 2018 National Seat Belt Enforcement Mobilization is May 14 to June 3, 2018

NHTSA has prepared this CIOT Products for Enforcement Action Kit (PEAK) to help you alert the public to prepare for maximum high-visibility seat belt enforcement.

Statistics show that passenger vehicle occupants are buckling up more during the day, but not enough at night. This mobilization is created to increase awareness 24-7, but a strong enforcement effort is urged between the nighttime hours of 6 p.m. and 5:59 a.m. due to the significant number of violators and fatal crashes during this time.

  • Paid advertising will run from May 14 to June 3, 2018
  • The enforcement period runs from May 21 until June 3, 2018

Click on the following links for more information:
arrow-10x10 PEAK materials
arrow-10x10 Mobilization campaign materials (banners, posters, flyers, et al)

Additional 2018 campaign materials coming soon:
- Updated infographics
- Spanish campaign materials

 

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 Florida Occupant Protection Resource Center
floridaoprc@ce.ufl.edu
2100 NE Waldo Road, Suite 106
Gainesville, FL  32609
352.273.1671